Part of a Bigger Plan


Happy to be a Cannes Grand Prix Winner: RAW for the Oceans by Pharrell Williams and G Star RAW

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Eye on fashion: created the centerpiece of the Louis Vuitton Marc Jacobs exhibition at the Musée des Arts Décoratifs, the Louvre Paris.

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Identity & Web design. Branding that turns heads and brings in business for cultural PR agency Pickles.

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108 Years of Herman Miller in 108 Seconds

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Enhanced elegance: the thrill of being on the move with Louis Vuitton

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G-star RAW for the Oceans


Pharrell Williams and G-Star RAW turn Ocean Plastic into Denim

Pharrell Williams, Creative Director of Bionic Yarn, presents ‘RAW for the Oceans’, a long-term collaboration between G-Star RAW and Bionic Yarn. Each season they will create a collection that is made from recycled ocean plastic.

Together with the G-Star in-house team, Christian Borstlap/Part of a Bigger Plan and Mark Muller /FHVBBDO developed the communication concept and a film. The illustrations and character design are made by Christian Borstlap. Narration and lyrics by Pharrell Williams.

This project won the Grand Prix for Product Design at the 2014 Cannes Lions Festival.

Bionic Yarn
G Star RAW


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